1. Bar and Column charts

• Purpose: Display categorical data with rectangular bars representing values for each category.
• Benefits:
  • Ideal for comparing data across categories.
  • Highlight trends and differences in measures.
  • Easy to interpret, especially for side-by-side comparisons.

2. line charts

  

• Purpose: Show trends or changes over time by connecting data points with a line.
• Benefits:
  • Effective for time-series analysis.
  • Great for visualizing continuous data.
  • Helps identify patterns such as seasonality or growth.

3. Pie and donut charts

  

• Purpose: Show proportions of a whole as slices of a circle.
• Benefits:
  • Easy to understand at a glance.
  • Highlight percentage distribution. 
  • Best for small datasets with few categories. 

4. area charts

  

  

• Purpose: Highlight trends over time with shaded areas under a line chart.
• Benefits:
  • Combines the benefits of line and bar charts.
  • Shows the magnitude of values over time.
  • Visually appealing for cumulative trends.

5. scatter charts

• Purpose: Display relationships or correlations between two numerical variables.
• Benefits:
  • Highlights patterns, clusters, and outliers.
  • Great for advanced analytics (e.g., regression analysis).
  • Visualize large datasets effectively.

6. Treemaps

  

• Purpose: Represent hierarchical data using nested rectangles.
• Benefits:
  • Show proportions and hierarchy simultaneously.
  • Easy to spot largest or smallest segments.
  • Ideal for visualizing part-to-whole relationships.

7. maps (Basic, filled, and arcgis maps)

• Purpose:  Visualize geographic data on a map.
• Benefits:
  • Highlight spatial trends and geographic distributions.
  • Great for regional comparisons.
  • Integrate additional geospatial features with ArcGIS Maps.

8. waterfall charts

  

  

• Purpose: Show the cumulative effect of sequential positive and negative values.
• Benefits:
  • Ideal for analyzing contributions to a total.
  • Helps break down components of a measure (e.g., profit).
  • Visually intuitive for changes over time or processes.

9. funnel charts

    

• Purpose: Display stages in a process and show values for each stage.
• Benefits:
  • Perfect for analyzing bottlenecks (e.g., sales pipeline).
  • Clearly illustrate conversion rates.
  • Simple and easy to understand.

10. guage charts

  

      

• Purpose:  Represent progress toward a goal.
• Benefits:
  • Quickly assess performance against targets.
  • Highly effective for KPI monitoring.
  • Easily interpreted at a glance.

11. CARDS (SINGLE AND MULTI-ROW)

• Purpose: Highlight key metrics or values as standalone numbers.
• Benefits:
  • Ideal for showcasing KPIs and summary statistics.
  • Draw immediate attention to critical values. Clean and minimalistic.

12. Slicers

  

        

• Purpose: Add filters to dashboards and reports for user interactivity.
• Benefits:
  • Enhance user control and customization.
  • Drill down into specific data subsets.
  • Simplify data exploration.

13. matrix

      

• Purpose: Display data in a tabular format with multiple dimensions.
• Benefits:
  • Offers both row and column hierarchy.
  • Ideal for detailed, drillable data views.
  • Combines summary and detailed information effectively.

14. tables

  

          

• Purpose: Show raw data in rows and columns.
• Benefits:
  • Provide granular details alongside visualizations.
  • Highly customizable formatting.
  • Useful for audits or detailed reporting.

15. heatmaps

        

• Purpose: Represent data intensity using color gradients.
• Benefits:
  • Quickly spot patterns, trends, and anomalies.
  • Effective for large datasets.
  • Combines data density and visual appeal.

16. KPI VISUALS

  

         

• Purpose: Display key performance indicators with progress indicators.
• Benefits:
  • Monitor performance against set goals.
  • Highly effective for executive dashboards.
  • Visualizes trends and current status.

17. custom visuals

      

• Purpose: Allow importing third-party or custom-built visualizations.
• Benefits:
  • Expand functionality beyond built-in options.
  • Tailored for unique business needs.
  • Add advanced analytics or visual effects.

18. bullet charts

  

• Purpose: Show progress toward goals with comparative measures.
• Benefits:
  • Compact and information-dense.
  • Combines performance, target, and context in one view.
  • Ideal for KPI-focused dashboards.

19. ribbon charts

    

• Purpose: Display ranking changes over time or categories.
• Benefits:
  • Highlights shifts in category importance.
  • Visually appealing for dynamic ranking analysis.
  • Easy to interpret trends.

20. decomposition tree

  

  

• Purpose: Break down metrics hierarchically to analyze data drivers.
• Benefits:
  • Powerful for root-cause analysis.
  • Interactive exploration of data insights.
  • Supports "what-if" analysis.